Morgan & Morgan — Brand Demand Profile
65,560 branded searches per month · 61 measured markets · leads 15 · 67 offices mapped. Measured from Google Ads search volume at metro scope, refreshed monthly.
Market positions
| Market | Branded / mo | Trend | Share | Rank | Google rating |
|---|---|---|---|---|---|
| New York, NY ★ 4.8 · 3,144 reviews |
7,270 | ▼ | 9.4% | #1 | ★ 4.8 · 3,144 reviews |
| Orlando, FL leads this market · ★ 4.4 · 22,517 reviews |
4,010 | ▼ | 18.8% | #1 | leads this market · ★ 4.4 · 22,517 reviews |
| Los Angeles, CA ★ 4.7 · 8,906 reviews |
3,590 | ▼ | 5% | #1 | ★ 4.7 · 8,906 reviews |
| Jacksonville, FL leads this market · ★ 4.6 · 8,093 reviews |
3,170 | ▼ | 21.5% | #1 | leads this market · ★ 4.6 · 8,093 reviews |
| Atlanta, GA ★ 4.6 · 13,558 reviews |
2,870 | ▼ | 7.2% | #1 | ★ 4.6 · 13,558 reviews |
| Miami, FL leads this market · ★ 4.7 · 4,848 reviews |
2,770 | ▼ | 14.9% | #1 | leads this market · ★ 4.7 · 4,848 reviews |
| Tampa, FL leads this market · ★ 4.7 · 16,898 reviews |
2,270 | ▼ | 13.1% | #1 | leads this market · ★ 4.7 · 16,898 reviews |
| Chicago, IL ★ 4.7 · 2,166 reviews |
2,020 | ▼ | 6.3% | #3 | ★ 4.7 · 2,166 reviews |
| Philadelphia, PA ★ 4.6 · 7,867 reviews |
2,000 | ▼ | 9.2% | #3 | ★ 4.6 · 7,867 reviews |
| Memphis, TN leads this market |
1,670 | ▼ | 13.2% | #1 | leads this market |
| Houston, TX ★ 4.7 · 3,666 reviews |
1,640 | ▼ | 2.7% | #7 | ★ 4.7 · 3,666 reviews |
| Nashville, TN leads this market · ★ 4.7 · 6,353 reviews |
1,560 | ▼ | 14.3% | #1 | leads this market · ★ 4.7 · 6,353 reviews |
| St. Louis, MO ★ 4.6 · 1,892 reviews |
1,460 | ▼ | 8.9% | #1 | ★ 4.6 · 1,892 reviews |
| Boston, MA leads this market |
1,440 | ▼ | 16.1% | #1 | leads this market |
| Charlotte, NC ★ 4.7 · 2,195 reviews |
1,380 | ▼ | 7.8% | #2 | ★ 4.7 · 2,195 reviews |
| Louisville, KY — |
1,360 | ▼ | 16% | #2 | — |
| Birmingham, AL — |
1,350 | ▼ | 14.5% | #2 | — |
| Las Vegas, NV ★ 4.7 · 1,551 reviews |
1,310 | ▼ | 3% | #6 | ★ 4.7 · 1,551 reviews |
| Washington, DC leads this market |
1,140 | ▼ | 15.4% | #1 | leads this market |
| Phoenix, AZ ★ 4.7 · 3,461 reviews |
1,110 | ▼ | 4% | #3 | ★ 4.7 · 3,461 reviews |
| Indianapolis, IN ★ 4.7 · 1,025 reviews |
1,080 | ▼ | 8.4% | #2 | ★ 4.7 · 1,025 reviews |
| Dallas, TX ★ 4.8 · 717 reviews |
960 | ▼ | 3.4% | #5 | ★ 4.8 · 717 reviews |
| West Palm Beach, FL leads this market |
910 | ▼ | 19.7% | #1 | leads this market |
| Baltimore, MD ★ 4.8 · 2,012 reviews |
910 | ▼ | 7% | #1 | ★ 4.8 · 2,012 reviews |
| Fort Myers, FL leads this market |
840 | ▼ | 19.8% | #1 | leads this market |
| Tallahassee, FL leads this market |
820 | ▼ | 17.9% | #1 | leads this market |
| Pittsburgh, PA leads this market · ★ 4.7 · 1,214 reviews |
760 | — | 10.7% | #1 | leads this market · ★ 4.7 · 1,214 reviews |
| Columbus, OH ★ 4.8 · 945 reviews |
700 | ▼ | 4.9% | #2 | ★ 4.8 · 945 reviews |
| Lexington, KY — |
670 | ▼ | 15.7% | #2 | — |
| Seattle, WA ★ 4.7 · 1,023 reviews |
650 | — | 4.1% | #2 | ★ 4.7 · 1,023 reviews |
| Austin, TX ★ 4.8 · 45 reviews |
620 | ▼ | 3.6% | #3 | ★ 4.8 · 45 reviews |
| Detroit, MI ★ 4.7 · 1,416 reviews |
610 | — | 4.5% | #5 | ★ 4.7 · 1,416 reviews |
| Charleston, SC — |
600 | — | 8.5% | #1 | — |
| San Jose, CA ★ 4.8 · 866 reviews |
590 | ▼ | 7.8% | #1 | ★ 4.8 · 866 reviews |
| Jackson, MS leads this market |
570 | — | 18.3% | #1 | leads this market |
| Mobile, AL leads this market |
570 | — | 13.3% | #1 | leads this market |
| Buffalo, NY — |
560 | — | 3.4% | #2 | — |
| Denver, CO ★ 4.7 · 1,005 reviews |
550 | — | 2.3% | #6 | ★ 4.7 · 1,005 reviews |
| Sacramento, CA ★ 4.8 · 632 reviews |
540 | — | 6.1% | #1 | ★ 4.8 · 632 reviews |
| Savannah, GA ★ 4.6 · 1,965 reviews |
530 | — | 8.9% | #1 | ★ 4.6 · 1,965 reviews |
| Gainesville, FL leads this market · ★ 4.7 · 1,946 reviews |
510 | — | 12% | #1 | leads this market · ★ 4.7 · 1,946 reviews |
| Cleveland, OH — |
510 | — | 1.9% | #4 | — |
| Minneapolis, MN ★ 4.7 · 722 reviews |
510 | — | 6.3% | #3 | ★ 4.7 · 722 reviews |
| Richmond, VA ★ 4.8 · 354 reviews |
470 | — | 6.4% | #3 | ★ 4.8 · 354 reviews |
| Pensacola, FL ★ 4.6 · 1,934 reviews |
390 | — | 8% | #3 | ★ 4.6 · 1,934 reviews |
| Portland, OR ★ 4.7 · 559 reviews |
380 | — | 5.5% | #2 | ★ 4.7 · 559 reviews |
| Columbus, GA ★ 4.6 · 1,964 reviews |
360 | — | 8.6% | #1 | ★ 4.6 · 1,964 reviews |
| Little Rock, AR ★ 4.7 · 977 reviews |
340 | — | 7.3% | #4 | ★ 4.7 · 977 reviews |
| Bowling Green, KY — |
320 | — | 10.7% | #2 | — |
| Macon, GA — |
320 | — | 7.5% | #1 | — |
| Milwaukee, WI ★ 4.8 · 785 reviews |
280 | — | 4.2% | #5 | ★ 4.8 · 785 reviews |
| Tucson, AZ ★ 4.8 · 227 reviews |
240 | — | 4.5% | #6 | ★ 4.8 · 227 reviews |
| Augusta, GA ★ 4.8 · 284 reviews |
240 | — | 4.9% | #1 | ★ 4.8 · 284 reviews |
| Providence, RI ★ 4.8 · 519 reviews |
220 | — | 6.1% | #3 | ★ 4.8 · 519 reviews |
| Wichita, KS — |
200 | — | 2.9% | #7 | — |
| Panama City, FL ★ 4.8 · 871 reviews |
200 | — | 4.7% | #1 | ★ 4.8 · 871 reviews |
| Charleston, WV ★ 4.7 · 692 reviews |
160 | — | 5.1% | #5 | ★ 4.7 · 692 reviews |
| Des Moines, IA — |
140 | — | 3.3% | #4 | — |
| Lincoln, NE — |
130 | — | 3.4% | #10 | — |
| Boise, ID — |
110 | — | 3.6% | #7 | — |
| Paducah, KY — |
100 | — | 17.5% | #1 | — |
Ads from other advertisers have been observed on this firm's branded searches — and no defensive ad from the firm itself was observed. Who they are, the exact keywords, and what they pay per click is in the Brand Defense report. Last checked September 17, 2026.
See who appears on this name — $499/mo → Is this even legal? The rules →Visibility instruments
Branded search is one of four ways an injured person arrives at a firm. This index measures all four; here is what is currently measured for Morgan & Morgan.
| Branded search demand | Measured monthly from Google Ads across 61 markets. | Measured |
| AI citations | 3 of 4 assistants name this firm when asked which injury lawyer to call in its markets. | Measured |
| AI readiness | D · 68/100 — how readable this firm's website is to AI answer engines, scored across six lenses. Answer-engine readiness 53, structured data 70. | Measured |
| Local presence | Google Business Profile completeness and local pack position audited. | Measured |
All four instruments measured.
The full report tracks month-over-month movement across all four, with the competitive field alongside it.
Get the full independent report →
Office locations
67 offices mapped from Google Business Profile data across measured markets. Direct Google profile links are enabled for subscriber firms.
| Office | Address | Google rating |
|---|---|---|
| Morgan & Morgan | 20 N Orange Ave Ste 1600, Orlando, FL 32801 | ★ 4.4 (19,780) |
| Morgan & Morgan | 191 Peachtree Rd NE #4200, Atlanta, GA 30303 | ★ 4.6 (12,729) |
| Morgan & Morgan | 633 W 5th St #2200, Los Angeles, CA 90071 | ★ 4.7 (8,496) |
| Morgan & Morgan | 2005 Market St Ste. 350, Philadelphia, PA 19103 | ★ 4.6 (7,702) |
| Morgan & Morgan | 201 N Franklin St 7th Floor, Tampa, FL 33602 | ★ 4.7 (7,536) |
| Morgan & Morgan | 501 Riverside Ave #1200, Jacksonville, FL 32202 | ★ 4.6 (6,385) |
| Morgan & Morgan | 150 4th Ave N Ste 300, Nashville, TN 37219 | ★ 4.7 (6,353) |
| Morgan & Morgan | 703 Waterford Way #1000, Miami, FL 33126 | ★ 4.7 (4,848) |
| Morgan & Morgan | 16225 Park Ten Pl Suite 500, Houston, TX 77084 | ★ 4.7 (3,666) |
| Morgan & Morgan | 2355 E Camelback Rd Ste 335, Phoenix, AZ 85016 | ★ 4.7 (3,086) |
| Morgan & Morgan | 3705 N Himes Ave West, Tampa, FL 33607 | ★ 4.7 (2,771) |
| Morgan & Morgan | 525 N Tryon St Suite 1729, Charlotte, NC 28202 | ★ 4.7 (2,195) |
| Morgan & Morgan | 161 N Clark St #1600, Chicago, IL 60601 | ★ 4.7 (2,166) |
| Morgan & Morgan | 250 W Pratt St Suite 230, Baltimore, MD 21201 | ★ 4.8 (2,012) |
| Morgan & Morgan | 200 Stephenson Ave Ste 200, Savannah, GA 31405 | ★ 4.6 (1,965) |
| Morgan & Morgan | 408 12th St Ste 200, Columbus, GA 31901 | ★ 4.6 (1,964) |
| Morgan & Morgan | 104 N Main St Ste 500, Gainesville, FL 32601 | ★ 4.7 (1,946) |
| Morgan & Morgan | 111 2nd Ave NE #1600, St. Petersburg, FL 33701 | ★ 4.7 (1,937) |
| Morgan & Morgan | 220 W Garden St 9th Floor, Pensacola, FL 32502 | ★ 4.6 (1,934) |
| Morgan & Morgan | 402 S Kentucky Ave Ste 402, Lakeland, FL 33801 | ★ 4.8 (1,899) |
| Morgan & Morgan | 200 N Broadway Ste 720, St. Louis, MO 63102 | ★ 4.6 (1,892) |
| Morgan & Morgan | 200 Broadway, Kissimmee, FL 34741 | ★ 4.7 (1,713) |
| Morgan & Morgan | 450 Blanding Blvd, Orange Park, FL 32073 | ★ 4.8 (1,708) |
| Morgan & Morgan | 30 Montgomery St Ste 410, Jersey City, NJ 07302 | ★ 4.8 (1,645) |
| Morgan & Morgan | 6725 Via Austi Pkwy Suite 275, Las Vegas, NV 89119 | ★ 4.7 (1,449) |
| Morgan & Morgan | 35686 US-19, Palm Harbor, FL 34684 | ★ 4.7 (1,390) |
| Morgan & Morgan | 150 W Jefferson Ave #1400, Detroit, MI 48226 | ★ 4.7 (1,384) |
| Morgan & Morgan | 2012 Florida Ave S, Lakeland, FL 33803 | ★ 4.7 (1,365) |
| Morgan & Morgan | 603 Stanwix St Ste 1825, Pittsburgh, PA 15222 | ★ 4.7 (1,214) |
| Morgan & Morgan | 117 E Washington St Ste 201, Indianapolis, IN 46204 | ★ 4.7 (1,025) |
| Morgan & Morgan | 506 2nd Ave Ste 1513, Seattle, WA 98104 | ★ 4.7 (1,023) |
| Morgan & Morgan | 999 18th St Suite 3000, Denver, CO 80202 | ★ 4.7 (1,005) |
| Morgan & Morgan | 407 S Washington Ave Ste 3, Titusville, FL 32796 | ★ 4.8 (994) |
| Morgan & Morgan | 400 W Capitol Ave Suite 1700, Little Rock, AR 72201 | ★ 4.7 (977) |
| Morgan & Morgan | 199 Water St Ste 1500, New York, NY 10038 | ★ 4.8 (962) |
| Morgan & Morgan | 21 E State St Suite 200, Columbus, OH 43215 | ★ 4.8 (945) |
| Morgan & Morgan | 1240 W 23rd St, Panama City, FL 32405 | ★ 4.8 (871) |
| Morgan & Morgan | 1390 Market St Suite 200, San Francisco, CA 94102 | ★ 4.8 (866) |
| Morgan & Morgan | 1350 Church Street Ext NW Suite 300, Marietta, GA 30060 | ★ 4.8 (829) |
| Morgan & Morgan | 250 E Wisconsin Ave Ste 33, Milwaukee, WI 53202 | ★ 4.8 (785) |
| Morgan & Morgan | 121 N Washington Ave 4th Floor, Minneapolis, MN 55401 | ★ 4.7 (722) |
| Morgan & Morgan | 4514 Cole Ave Suite 600, Dallas, TX 75205 | ★ 4.8 (717) |
| Morgan & Morgan | 222 Capitol St Suite 400, Charleston, WV 25301 | ★ 4.7 (692) |
| Morgan & Morgan | 180 Promenade Cir Ste 300, Sacramento, CA 95834 | ★ 4.8 (632) |
| Morgan & Morgan | 1050 SW 6th Ave Office 36, Portland, OR 97204 | ★ 4.7 (559) |
| Morgan & Morgan | 56 Exchange Ter Ste 500, Providence, RI 02903 | ★ 4.8 (505) |
| Morgan & Morgan | 12300 Wilshire Blvd Suite 200, Los Angeles, CA 90025 | ★ 4.8 (410) |
| Morgan & Morgan | 118-35 Queens Blvd Suite 400, Forest Hills, NY 11375 | ★ 4.8 (354) |
| Morgan & Morgan | 901 E Cary St Ste 501, Richmond, VA 23219 | ★ 4.8 (354) |
| Morgan & Morgan | 1351 N Alma School Rd Suite 205, Chandler, AZ 85224 | ★ 4.8 (302) |
| Morgan & Morgan | 2743 Perimeter Pkwy Bldg. 100 Suite 310, Augusta, GA 30909 | ★ 4.8 (284) |
| Morgan & Morgan | 1 S Church Ave Ste 1200, office 1214, Tucson, AZ 85701 | ★ 4.8 (227) |
| Morgan & Morgan | 1500 Astor Ave 2nd Floor, Bronx, NY 10469 | ★ 4.8 (183) |
| Morgan & Morgan | 3000 Atrium Way 2nd Floor, Suite 229, Mt Laurel Township, NJ 08054 | ★ 4.8 (165) |
| Morgan & Morgan | 2850 W Horizon Ridge Pkwy 200 office 203, Henderson, NV 89052 | ★ 4.7 (102) |
| Morgan & Morgan | 16165 N 83rd Ave Ste 200, Peoria, AZ 85382 | ★ 4.8 (67) |
| Morgan & Jones PLLC | 30500 Northwestern Hwy Ste 425, Farmington Hills, MI 48334 | ★ 4.5 (32) |
| Margaret M. Morgan & Associates, PLLC | 4833 Spicewood Springs Rd Unit 100, Austin, TX 78759 | ★ 4.9 (30) |
| Morgan & Morgan | 1560 N Orange Ave Ste 300, Winter Park, FL 32789 | ★ 4.8 (16) |
| Morgan and Morgan Law Firm | 2180 W State Rd 434, Longwood, FL 32779 | ★ 2.8 (14) |
| Morgan & Murphy, LLP | 342 Union St, New Bedford, MA 02740 | ★ 4.3 (12) |
| Morgan Law Firm | 501 Congress Ave Ste 150, Austin, TX 78701 | ★ 5 (11) |
| Morgan & Morgan | 560 W Brown Rd Ste 3A1, Mesa, AZ 85201 | ★ 5 (6) |
| Elizabeth Morgan & Associates, LLC | 7710 N FM 620 Bldg 13C Suite 100, Austin, TX 78726 | ★ 4 (4) |
| Morgan & Murphy, LLP | 57 N Main St #309, Fall River, MA 02720 | ★ 4.5 (2) |
| Charlton & Morgan Ltd | 840 N Old World 3rd St, Milwaukee, WI 53203 | — |
| Morgan & Associates | 6155 Rockside Rd #307, Independence, OH 44131 | — |
Head-to-head comparisons
How Morgan & Morgan compares with the other leading firms in its measured markets — branded search demand and AI recommendations, side by side.
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How much branded search does Morgan & Morgan get?
Morgan & Morgan attracts 65,560 branded searches per month across 61 measured U.S. markets — people typing the firm's name into Google rather than a generic phrase like "car accident lawyer." Its strongest position is Jacksonville, where it holds 21.5% of all injury-related search demand.
Which markets does Morgan & Morgan lead?
Morgan & Morgan leads 15 measured markets: Orlando (18.8%), Jacksonville (21.5%), Miami (14.9%), Tampa (13.1%), Memphis (13.2%), Nashville (14.3%), Boston (16.1%), Washington (15.4%), West Palm Beach (19.7%), Fort Myers (19.8%), Tallahassee (17.9%), Pittsburgh (10.7%), Jackson (18.3%), Mobile (13.3%), Gainesville (12%).
How many offices does Morgan & Morgan have?
Morgan & Morgan operates 67 mapped offices across the markets this index measures, holding an average Google rating of 4.6 stars across 131,814 reviews. Branded demand averages 979 searches per office per month.
Do AI assistants recommend Morgan & Morgan?
Asked which injury lawyer to call in Morgan & Morgan's markets, 3 of 4 assistants named the firm. Measured monthly across ChatGPT, Perplexity, Gemini and Claude.
Is Morgan & Morgan's website ready for AI search?
Morgan & Morgan's website scores 68 out of 100 (grade D) for machine readability, measured across six lenses including answer-engine readiness (53), structured data (70) and technical health. Across the personal injury firms measured in this index, no firm has yet scored an A.
How big is Morgan & Morgan in its market?
Morgan & Morgan holds 21.5% of all injury-related search demand in Jacksonville, ranking #1 among the firms measured there. Share is measured from Google Ads search volume at metro scope, refreshed monthly.
Is Morgan & Morgan's market growing or shrinking?
Injury-related search demand in Jacksonville totaled 153,640 searches over the trailing 12 months — about 12,803 per month. Comparing the most recent six months against the six before, demand is growing (+20%). Measured across 17 generic injury search terms from Google Ads volume at metro scope, refreshed monthly.
How many car crashes happen in Jacksonville each year?
Federal crash data recorded 301 fatal crashes in the Jacksonville market in 2024 (NHTSA FARS — a full census, not a sample). Police-reported crashes of all severities — injury crashes and fender benders included — are estimated at roughly 53,416 per year, modeled from the market’s rural/urban crash mix and national severity ratios (NHTSA CRSS). Set against measured injury search demand, that is about 957 injury-lawyer searches per 1,000 crashes. How this market compares with every other measured market: the crash-demand study.
Is Morgan & Morgan a good law firm?
This index measures visibility, not legal outcomes — here is what the measured signals show. Morgan & Morgan holds an average 4.6-star Google rating across 131,814 client reviews. 65,560 people search for the firm by name each month, and AI assistants named it in 6 of 20 recommendation tests in September 2026. For case-specific questions, speak with the firm directly — this page is not legal advice.
How do I contact Morgan & Morgan?
Morgan & Morgan operates 67 offices; street addresses are listed in the office table above. The fastest route is the firm's own website — go to Morgan & Morgan's official site →. Fee structures are not measured by this index; confirm terms directly with the firm.
Trend shows direction versus the prior quarter; subscribers see the magnitude, the 12-month curve, and every rival's trajectory.
Morgan & Morgan is indexed editorially among 1435 measured firms. Firm website: www.forthepeople.com. Figures are Google Keyword Planner bands, not exact counts. Methodology. Inclusion can be purchased; results cannot — no firm can pay to change a number on this page.
PlatinumProfile manages Google Business Profiles for personal injury firms — 30+ law firm offices under management. Check how your firm looks on the map.
