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The Largest Personal Injury Law Firm Brands in Boise

Lowe Law Group holds 11.4% of branded search demand in the Boise, ID (Nielsen DMA 757) market — 13 firms measured, 1,660 branded searches per month. Updated November 2026.

The Boise ledger

#FirmBranded searches / moShare of all demandProfile
1Lowe Law Group35011.4%profile
2Litster Frost2809.1%profile
3Attorneys of Idaho1805.8%profile
4Craig Swapp & Associates1504.9%profile
5The Advocates Injury Attorneys1404.5%profile

7 measured firms above the floor are not shown in the top five. 1 additional measured firm falls below this market's measurability floor of 31 branded searches per month (1% of market demand) and is not ranked.

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Related markets: Idaho Falls, ID · Twin Falls, ID · Rockford, IL · Sioux City, IA

Who is the most-searched personal injury law firm in Boise?

Lowe Law Group attracts the most branded search demand of any measured personal injury firm in Boise — 350 searches for the firm by name each month, 11.4% of all injury-related search demand in the market.

Which injury law firm has the strongest brand in Boise?

Lowe Law Group holds the strongest brand position, with 11.4% of Boise's total injury search demand — a led market.

How many people search for injury lawyers in Boise each month?

Roughly 3,080 injury-related searches happen in the Boise market each month, of which 54% are already branded — people typing a specific firm's name rather than a generic phrase like "car accident lawyer."

Brand demand share = branded searches for a firm (name, misspellings, principals, nicknames) as a share of all injury-related search demand in this market, from Google Ads search volume. Volumes are Keyword Planner buckets — treat figures as bands. Full methodology. Data updated 2026-11-01.

From the BrandTerritory team · PlatinumProfile
Winning the search is half the fight. The other half is Google Maps.

PlatinumProfile manages Google Business Profiles for personal injury firms — 30+ law firm offices under management. Check how your firm looks on the map.

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Independent measurement. Ownership is disclosed on How we recommend.