The Largest Personal Injury Law Firm Brands in Boise
Lowe Law Group holds 11.4% of branded search demand in the Boise, ID (Nielsen DMA 757) market — 12 firms measured, 1,640 branded searches per month. Updated September 2026.
The Boise ledger
| # | Firm | Branded searches / mo | Share of all demand | Profile |
|---|---|---|---|---|
| 1 | Lowe Law Group | 350 | 11.4% | profile |
| 2 | Litster Frost | 280 | 9.2% | profile |
| 3 | Attorneys of Idaho | 180 | 5.9% | profile |
| 4 | Craig Swapp & Associates | 150 | 4.9% | profile |
| 5 | The Advocates Injury Attorneys | 140 | 4.6% | profile |
7 measured firms above the floor are not shown in the top five.
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Who is the most-searched personal injury law firm in Boise?
Lowe Law Group attracts the most branded search demand of any measured personal injury firm in Boise — 350 searches for the firm by name each month, 11.4% of all injury-related search demand in the market.
Which injury law firm has the strongest brand in Boise?
Lowe Law Group holds the strongest brand position, with 11.4% of Boise's total injury search demand — a led market.
How many people search for injury lawyers in Boise each month?
Roughly 3,060 injury-related searches happen in the Boise market each month, of which 54% are already branded — people typing a specific firm's name rather than a generic phrase like "car accident lawyer."
Brand demand share = branded searches for a firm (name, misspellings, principals, nicknames) as a share of all injury-related search demand in this market, from Google Ads search volume. Volumes are Keyword Planner buckets — treat figures as bands. Full methodology. Data updated 2026-09-01.
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