The Largest Personal Injury Law Firm Brands in Tucson
Lerner & Rowe holds 13.6% of branded search demand in the Tucson, AZ (Nielsen DMA 789) market — 13 firms measured, 3,450 branded searches per month. Updated November 2026.
The Tucson ledger
| # | Firm | Branded searches / mo | Share of all demand | Profile |
|---|---|---|---|---|
| 1 | Lerner & Rowe | 790 | 13.6% | profile |
| 2 | Rafi Law Group | 610 | 10.5% | profile |
| 3 | Doug Newborn Law Firm | 430 | 7.4% | profile |
| 4 | Goldberg & Osborne | 340 | 5.9% | profile |
| 5 | Karnas Law Firm | 310 | 5.4% | profile |
7 measured firms above the floor are not shown in the top five. 1 additional measured firm falls below this market's measurability floor of 58 branded searches per month (1% of market demand) and is not ranked.
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Who is the most-searched personal injury law firm in Tucson?
Lerner & Rowe attracts the most branded search demand of any measured personal injury firm in Tucson — 790 searches for the firm by name each month, 13.6% of all injury-related search demand in the market.
Which injury law firm has the strongest brand in Tucson?
Lerner & Rowe holds the strongest brand position, with 13.6% of Tucson's total injury search demand — a led market.
How many people search for injury lawyers in Tucson each month?
Roughly 5,790 injury-related searches happen in the Tucson market each month, of which 60% are already branded — people typing a specific firm's name rather than a generic phrase like "car accident lawyer."
Brand demand share = branded searches for a firm (name, misspellings, principals, nicknames) as a share of all injury-related search demand in this market, from Google Ads search volume. Volumes are Keyword Planner buckets — treat figures as bands. Full methodology. Data updated 2026-11-01.
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