The Largest Personal Injury Law Firm Brands in Mobile
Morgan & Morgan holds 13.3% of branded search demand in the Mobile, AL (Nielsen DMA 686) market — 9 firms measured, 2,510 branded searches per month. Updated August 2026.
The Mobile ledger
| # | Firm | Branded searches / mo | Share of all demand | Profile |
|---|---|---|---|---|
| 1 | Morgan & Morgan | 570 | 13.3% | profile |
| 2 | Phillips Law Group | 430 | 10.1% | profile |
| 3 | Long & Long | 420 | 9.8% | profile |
| 4 | Cunningham Bounds | 260 | 6.1% | profile |
| 5 | Dean Waite & Associates, LLC | 240 | 5.6% | profile |
3 measured firms above the floor are not shown in the top five. 1 additional measured firm falls below this market's measurability floor of 43 branded searches per month (1% of market demand) and is not ranked.
Is your firm on this ledger? Measure your share →Related markets: Huntsville, AL · Birmingham, AL · Dothan, AL · Montgomery, AL
Who is the most-searched personal injury law firm in Mobile?
Morgan & Morgan attracts the most branded search demand of any measured personal injury firm in Mobile — 570 searches for the firm by name each month, 13.3% of all injury-related search demand in the market.
Which injury law firm has the strongest brand in Mobile?
Morgan & Morgan holds the strongest brand position, with 13.3% of Mobile's total injury search demand — a led market.
How many people search for injury lawyers in Mobile each month?
Roughly 4,270 injury-related searches happen in the Mobile market each month, of which 59% are already branded — people typing a specific firm's name rather than a generic phrase like "car accident lawyer."
Brand demand share = branded searches for a firm (name, misspellings, principals, nicknames) as a share of all injury-related search demand in this market, from Google Ads search volume. Volumes are Keyword Planner buckets — treat figures as bands. Full methodology. Data updated 2026-08-11.
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