The Largest Personal Injury Law Firm Brands in Charlotte
No firm holds a leading share of branded search demand in the Charlotte, NC (Nielsen DMA 517) market — coverage in this market is still partial. 29 firms measured, 8,590 branded searches per month. Updated September 2026.
The Charlotte ledger
| # | Firm | Branded searches / mo | Share of all demand | Profile |
|---|---|---|---|---|
| 1 | DeMayo Law Offices, LLP | 1,680 | 9.5% | profile |
| 2 | Morgan & Morgan | 1,380 | 7.8% | profile |
| 3 | Latorre Law Firm | 1,000 | 5.7% | profile |
| 4 | Jetton & Meredith, PLLC | 890 | 5% | profile |
| 5 | Shane Smith Law | 680 | 3.9% | profile |
10 measured firms above the floor are not shown in the top five. 13 additional measured firms fall below this market's measurability floor of 100 branded searches per month (1% of market demand) and are not ranked.
Is your firm on this ledger? Measure your share →Related markets: Raleigh, NC · Greensboro, NC · Greenville, NC · Wilmington, NC
Who is the most-searched personal injury law firm in Charlotte?
DeMayo Law Offices, LLP attracts the most branded search demand of any measured personal injury firm in Charlotte — 1,680 searches for the firm by name each month, 9.5% of all injury-related search demand in the market.
Which injury law firm has the strongest brand in Charlotte?
No firm has built a leading brand position in Charlotte — no measured firm holds 10% of demand, and enumeration of this market is still in progress.
How many people search for injury lawyers in Charlotte each month?
Roughly 17,660 injury-related searches happen in the Charlotte market each month, of which 49% are already branded — people typing a specific firm's name rather than a generic phrase like "car accident lawyer."
Brand demand share = branded searches for a firm (name, misspellings, principals, nicknames) as a share of all injury-related search demand in this market, from Google Ads search volume. Volumes are Keyword Planner buckets — treat figures as bands. Full methodology. Data updated 2026-09-01.
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