The Largest Personal Injury Law Firm Brands in Birmingham
Alexander Shunnarah Trial Attorneys holds 17.7% of branded search demand in the Birmingham, AL (Nielsen DMA 630) market — 18 firms measured, 6,010 branded searches per month. Updated September 2026.
The Birmingham ledger
| # | Firm | Branded searches / mo | Share of all demand | Profile |
|---|---|---|---|---|
| 1 | Alexander Shunnarah Trial Attorneys | 1,650 | 17.7% | profile |
| 2 | Morgan & Morgan | 1,350 | 14.5% | profile |
| 3 | Wettermark Keith Personal Injury Lawyers | 500 | 5.4% | profile |
| 4 | Brock & Stout Attorneys at Law | 280 | 3% | profile |
| 5 | Norris Injury Lawyers | 280 | 3% | profile |
8 measured firms above the floor are not shown in the top five. 5 additional measured firms fall below this market's measurability floor of 93 branded searches per month (1% of market demand) and are not ranked.
Is your firm on this ledger? Measure your share →Related markets: Montgomery, AL · Mobile, AL · Huntsville, AL · Dothan, AL
Who is the most-searched personal injury law firm in Birmingham?
Alexander Shunnarah Trial Attorneys attracts the most branded search demand of any measured personal injury firm in Birmingham — 1,650 searches for the firm by name each month, 17.7% of all injury-related search demand in the market.
Which injury law firm has the strongest brand in Birmingham?
Alexander Shunnarah Trial Attorneys holds the strongest brand position, with 17.7% of Birmingham's total injury search demand — a contested market, meaning two or more firms hold meaningful share and the position can still change hands.
How many people search for injury lawyers in Birmingham each month?
Roughly 9,300 injury-related searches happen in the Birmingham market each month, of which 65% are already branded — people typing a specific firm's name rather than a generic phrase like "car accident lawyer."
Brand demand share = branded searches for a firm (name, misspellings, principals, nicknames) as a share of all injury-related search demand in this market, from Google Ads search volume. Volumes are Keyword Planner buckets — treat figures as bands. Full methodology. Data updated 2026-09-01.
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