State roll-up
Personal Injury Brand Demand in AL
3 measured metro markets · 8,970 injury-related searches per month · 47.8% already branded. Shares below are statewide: each firm's branded demand across all measured AL metros, divided by total measured demand in the state — the view where licensure and statewide brands actually operate.
Statewide brand leaders
| # | Firm | Branded / mo | State share | Metros |
|---|
| 1 | Alexander Shunnarah Trial Attorneys | 2,090 | 23.3% | 3 |
| 2 | Wettermark Keith Personal Injury Lawyers | 500 | 5.6% | 1 |
| 3 | Norris Injury Lawyers | 310 | 3.5% | 1 |
| 4 | Brock & Stout Attorneys at Law | 280 | 3.1% | 1 |
| 5 | Farris, Riley & Pitt, LLP | 260 | 2.9% | 1 |
| 6 | Heninger Garrison Davis, LLC | 250 | 2.8% | 1 |
| 7 | Maxwell Tillman Law Firm | 230 | 2.6% | 1 |
| 8 | Morris Bart Personal Injury Lawyers | 220 | 2.5% | 1 |
| 9 | Guster Law Firm, LLC | 150 | 1.7% | 1 |
Measured markets in AL
| Metro | Status | Leader | Leader share | Demand / mo |
|---|
| Birmingham | contested | Alexander Shunnarah Trial Attorneys | 26.4% | 6,240 |
| Mobile | unclaimed | — | — | 1,410 |
| Montgomery | led | Alexander Shunnarah Trial Attorneys | 19.7% | 1,320 |
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State figures are roll-ups of metro-scoped measurements — they cover measured metros only, not the full state. Methodology.