Parrish DeVaughn — Brand Demand Profile
490 branded searches per month · 1 measured market · 1 offices mapped. Measured from Google Ads search volume at metro scope, refreshed monthly.
Market positions
| Market | Branded / mo | Trend | Share | Rank | Google rating |
|---|---|---|---|---|---|
| Oklahoma City, OK ★ 4.5 · 872 reviews |
490 | ▼ | 6.2% | #3 | ★ 4.5 · 872 reviews |
No competitor ads were observed on searches for “Parrish DeVaughn” on the last scan. This name is monitored continuously — the week an advertiser appears on it, Brand Defense subscribers know.
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Branded search is one of four ways an injured person arrives at a firm. This index measures all four; here is what is currently measured for Parrish DeVaughn.
| Branded search demand | Measured monthly from Google Ads across 1 market. | Measured |
| AI citations | 4 of 4 assistants name this firm when asked which injury lawyer to call in its market. | Measured |
| AI readiness | C · 72/100 — how readable this firm's website is to AI answer engines, scored across six lenses. Answer-engine readiness 63, structured data 89. | Measured |
| Local presence | No data. Google Business Profile completeness and local pack position have not been audited. | Not measured |
3 of the four instruments are measured for Parrish DeVaughn.
A firm can own its market by name and still go unnamed when someone asks an AI assistant to recommend a lawyer, run a website answer engines cannot read, or go missing when Google picks the three firms for the local pack. The Scoreboard measures all four instruments — branded demand, AI citations, AI readiness, and local presence — and shows you which one is costing you cases.
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Office locations
1 office mapped from Google Business Profile data across measured markets. Direct Google profile links are enabled for subscriber firms.
| Office | Address | Google rating |
|---|---|---|
| Parrish DeVaughn Injury Lawyers | 3601 N Classen Blvd, Oklahoma City, OK 73118 | ★ 4.5 (872) |
Head-to-head comparisons
How Parrish DeVaughn compares with the other leading firms in its measured market — branded search demand and AI recommendations, side by side.
Parrish DeVaughn vs Dan Davis Law →
Parrish DeVaughn vs McIntyre Law →
Parrish DeVaughn vs Cunningham & Mears →
How much branded search does Parrish DeVaughn get?
Parrish DeVaughn attracts 490 branded searches per month across 1 measured U.S. market — people typing the firm's name into Google rather than a generic phrase like "car accident lawyer." Its strongest position is Oklahoma City, where it holds 6.2% of all injury-related search demand.
Which markets does Parrish DeVaughn lead?
Parrish DeVaughn does not currently lead any measured market by branded demand. Its strongest position is Oklahoma City, where it holds 6.2% of injury-related search demand and ranks #3 among measured firms.
How many offices does Parrish DeVaughn have?
Parrish DeVaughn operates 1 mapped office across the markets this index measures, holding an average Google rating of 4.5 stars across 872 reviews. Branded demand averages 490 searches per office per month.
Do AI assistants recommend Parrish DeVaughn?
Asked which injury lawyer to call in Parrish DeVaughn's market, 4 of 4 assistants named the firm. Measured monthly across ChatGPT, Perplexity, Gemini and Claude.
Is Parrish DeVaughn's website ready for AI search?
Parrish DeVaughn's website scores 72 out of 100 (grade C) for machine readability, measured across six lenses including answer-engine readiness (63), structured data (89) and technical health. Across the personal injury firms measured in this index, no firm has yet scored an A.
How big is Parrish DeVaughn in its market?
Parrish DeVaughn holds 6.2% of all injury-related search demand in Oklahoma City, ranking #3 among the firms measured there. Share is measured from Google Ads search volume at metro scope, refreshed monthly.
Is Parrish DeVaughn's market growing or shrinking?
Injury-related search demand in Oklahoma City totaled 113,130 searches over the trailing 12 months — about 9,428 per month. Comparing the most recent six months against the six before, demand is stable. Measured across 17 generic injury search terms from Google Ads volume at metro scope, refreshed monthly.
How many car crashes happen in Oklahoma City each year?
Federal crash data recorded 258 fatal crashes in the Oklahoma City market in 2024 (NHTSA FARS — a full census, not a sample). Police-reported crashes of all severities — injury crashes and fender benders included — are estimated at roughly 40,174 per year, modeled from the market’s rural/urban crash mix and national severity ratios (NHTSA CRSS). Set against measured injury search demand, that is about 830 injury-lawyer searches per 1,000 crashes. How this market compares with every other measured market: the crash-demand study.
Is Parrish DeVaughn a good law firm?
This index measures visibility, not legal outcomes — here is what the measured signals show. Parrish DeVaughn holds an average 4.5-star Google rating across 872 client reviews. 490 people search for the firm by name each month, and AI assistants named it in 7 of 16 recommendation tests in September 2026. For case-specific questions, speak with the firm directly — this page is not legal advice.
How do I contact Parrish DeVaughn?
Parrish DeVaughn operates 1 office; street addresses are listed in the office table above. The fastest route is the firm's own website — go to Parrish DeVaughn's official site →. Fee structures are not measured by this index; confirm terms directly with the firm.
Trend shows direction versus the prior quarter; subscribers see the magnitude, the 12-month curve, and every rival's trajectory.
Parrish DeVaughn is indexed editorially among 1435 measured firms. Firm website: parrishdevaughn.com. Figures are Google Keyword Planner bands, not exact counts. Methodology. Inclusion can be purchased; results cannot — no firm can pay to change a number on this page.
PlatinumProfile manages Google Business Profiles for personal injury firms — 30+ law firm offices under management. Check how your firm looks on the map.