September 2026 edition

Hupy and Abraham — Brand Demand Profile

1,000 branded searches per month · 4 measured markets · leads 1 · 2 offices mapped. Measured from Google Ads search volume at metro scope, refreshed monthly.

Market positions

MarketBranded / moTrendShareRankGoogle rating
Milwaukee, WI
★ 4.5 · 646 reviews
500 7.6%#2 ★ 4.5 · 646 reviews
Madison, WI
leads this market
300 11.2%#1 leads this market
Davenport, IA
110 17.5%#1
Des Moines, IA
★ 4.4 · 149 reviews
90 2.1%#6 ★ 4.4 · 149 reviews
Brand Defense · branded-term ad watch
No competitor ads detected as of September 16, 2026

No competitor ads were observed on searches for “Hupy and Abraham” on the last scan. This name is monitored continuously — the week an advertiser appears on it, Brand Defense subscribers know.

Get alerted the week this changes — $499/mo →

Visibility instruments

Branded search is one of four ways an injured person arrives at a firm. This index measures all four; here is what is currently measured for Hupy and Abraham.

Branded search demandMeasured monthly from Google Ads across 4 markets.Measured
AI citations4 of 4 assistants name this firm when asked which injury lawyer to call in its markets.Measured
AI readinessF · 59/100 — how readable this firm's website is to AI answer engines, scored across six lenses. Answer-engine readiness 52, structured data 20.Measured
Local presenceGoogle Business Profile completeness and local pack position audited.Measured

All four instruments measured.
The full report tracks month-over-month movement across all four, with the competitive field alongside it. Get the full independent report →

Office locations

2 offices mapped from Google Business Profile data across measured markets. Direct Google profile links are enabled for subscriber firms.

OfficeAddressGoogle rating
Hupy and Abraham111 E Kilbourn Ave #1100, Milwaukee, WI 53202★ 4.5 (646)
Hupy and Abraham, S.C.1089 Jordan Creek Pkwy Ste 265, West Des Moines, IA 50266★ 4.4 (149)

Head-to-head comparisons

How Hupy and Abraham compares with the other leading firms in its measured markets — branded search demand and AI recommendations, side by side.

Hupy and Abraham vs Gruber Law Offices →
Hupy and Abraham vs Nicolet Law Accident & Injury Lawyers →
Hupy and Abraham vs PKSD →
Hupy and Abraham vs Pines Bach →

How much branded search does Hupy and Abraham get?

Hupy and Abraham attracts 1,000 branded searches per month across 4 measured U.S. markets — people typing the firm's name into Google rather than a generic phrase like "car accident lawyer." Its strongest position is Davenport, where it holds 17.5% of all injury-related search demand.

Which markets does Hupy and Abraham lead?

Hupy and Abraham leads 1 measured market: Madison (11.2%).

How many offices does Hupy and Abraham have?

Hupy and Abraham operates 2 mapped offices across the markets this index measures, holding an average Google rating of 4.5 stars across 795 reviews. Branded demand averages 500 searches per office per month.

Do AI assistants recommend Hupy and Abraham?

Asked which injury lawyer to call in Hupy and Abraham's markets, 4 of 4 assistants named the firm. Measured monthly across ChatGPT, Perplexity, Gemini and Claude.

Is Hupy and Abraham's website ready for AI search?

Hupy and Abraham's website scores 59 out of 100 (grade F) for machine readability, measured across six lenses including answer-engine readiness (52), structured data (20) and technical health. Across the personal injury firms measured in this index, no firm has yet scored an A.

How big is Hupy and Abraham in its market?

Hupy and Abraham holds 17.5% of all injury-related search demand in Davenport, ranking #1 among the firms measured there. Share is measured from Google Ads search volume at metro scope, refreshed monthly.

Is Hupy and Abraham's market growing or shrinking?

Injury-related search demand in Davenport totaled 8,710 searches over the trailing 12 months — about 726 per month. Comparing the most recent six months against the six before, demand is growing (+33%). Measured across 17 generic injury search terms from Google Ads volume at metro scope, refreshed monthly.

How many car crashes happen in Davenport each year?

Federal crash data recorded 78 fatal crashes in the Davenport market in 2024 (NHTSA FARS — a full census, not a sample). Police-reported crashes of all severities — injury crashes and fender benders included — are estimated at roughly 11,523 per year, modeled from the market’s rural/urban crash mix and national severity ratios (NHTSA CRSS). Set against measured injury search demand, that is about 245 injury-lawyer searches per 1,000 crashes. How this market compares with every other measured market: the crash-demand study.

Is Hupy and Abraham a good law firm?

This index measures visibility, not legal outcomes — here is what the measured signals show. Hupy and Abraham holds an average 4.5-star Google rating across 795 client reviews. 1,000 people search for the firm by name each month. For case-specific questions, speak with the firm directly — this page is not legal advice.

How do I contact Hupy and Abraham?

Hupy and Abraham operates 2 offices; street addresses are listed in the office table above. The fastest route is the firm's own website — go to Hupy and Abraham's official site →. Fee structures are not measured by this index; confirm terms directly with the firm.

Trend shows direction versus the prior quarter; subscribers see the magnitude, the 12-month curve, and every rival's trajectory.

Get the Davenport badge →

Hupy and Abraham is indexed editorially among 1435 measured firms. Firm website: www.hupy.com. Figures are Google Keyword Planner bands, not exact counts. Methodology. Inclusion can be purchased; results cannot — no firm can pay to change a number on this page.

From the BrandTerritory team · PlatinumProfile
Winning the search is half the fight. The other half is Google Maps.

PlatinumProfile manages Google Business Profiles for personal injury firms — 30+ law firm offices under management. Check how your firm looks on the map.

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