The Largest Personal Injury Law Firm Brands in Binghamton
Thompson Law holds 25.7% of branded search demand in the Binghamton, NY (Nielsen DMA 502) market — 3 firms measured, 970 branded searches per month. Updated August 2026.
The Binghamton ledger
| # | Firm | Branded searches / mo | Share of all demand | Profile |
|---|---|---|---|---|
| 1 | Thompson Law | 370 | 25.7% | profile |
| 2 | Howard Injury Law | 340 | 23.6% | profile |
| 3 | Coughlin & Gerhart | 260 | 18.1% | profile |
Related markets: Utica, NY · Buffalo, NY · Watertown, NY · Elmira, NY
Who is the most-searched personal injury law firm in Binghamton?
Thompson Law attracts the most branded search demand of any measured personal injury firm in Binghamton — 370 searches for the firm by name each month, 25.7% of all injury-related search demand in the market.
Which injury law firm has the strongest brand in Binghamton?
Thompson Law holds the strongest brand position, with 25.7% of Binghamton's total injury search demand — a contested market, meaning two or more firms hold meaningful share and the position can still change hands.
How many people search for injury lawyers in Binghamton each month?
Roughly 1,440 injury-related searches happen in the Binghamton market each month, of which 67% are already branded — people typing a specific firm's name rather than a generic phrase like "car accident lawyer."
Brand demand share = branded searches for a firm (name, misspellings, principals, nicknames) as a share of all injury-related search demand in this market, from Google Ads search volume. Volumes are Keyword Planner buckets — treat figures as bands. Full methodology. Data updated 2026-08-14.
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