State roll-up
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Personal Injury Brand Demand in MS
6 measured metro markets · 7,420 injury-related searches per month · 38.0% already branded. Shares below are statewide: each firm's branded demand across all measured MS metros, divided by total measured demand in the state — the view where licensure and statewide brands actually operate.
Statewide brand leaders
| # | Firm | Branded / mo | State share | Metros |
|---|---|---|---|---|
| 1 | Morgan & Morgan | 570 | 7.7% | 1 |
| 2 | Richard Schwartz & Associates | 460 | 6.2% | 3 |
| 3 | Mama Justice - MW Law Firm | 250 | 3.4% | 2 |
| 4 | Watkins & Eager PLLC | 210 | 2.8% | 1 |
| 5 | Morris Bart Personal Injury Lawyers | 170 | 2.3% | 1 |
| 6 | Carter Injury Law | 130 | 1.8% | 1 |
| 7 | Parker Trial Law | 130 | 1.8% | 1 |
| 8 | Tompkins Law Firm | 110 | 1.5% | 1 |
| 9 | Hornsby Law Group | 100 | 1.3% | 1 |
| 10 | Mama Justice Injury Law | 100 | 1.3% | 1 |
Measured markets in MS
| Metro | Status | Leader | Leader share | Demand / mo |
|---|---|---|---|---|
| Jackson | contested | Morgan & Morgan | 16.5% | 3,450 |
| Hattiesburg | partial | — | — | 1,340 |
| Columbus | partial | — | — | 820 |
| Meridian | partial | — | — | 820 |
| Biloxi | partial | — | — | 710 |
| Greenwood | unmeasured | — | — | 280 |
State figures are roll-ups of metro-scoped measurements — they cover measured metros only, not the full state. Methodology.
From the BrandTerritory team · PlatinumProfile
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