State roll-up
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Personal Injury Brand Demand in IA
5 measured metro markets · 8,080 injury-related searches per month · 44.4% already branded. Shares below are statewide: each firm's branded demand across all measured IA metros, divided by total measured demand in the state — the view where licensure and statewide brands actually operate.
Statewide brand leaders
| # | Firm | Branded / mo | State share | Metros |
|---|---|---|---|---|
| 1 | Hope Law Firm | 400 | 5% | 1 |
| 2 | McCormick Law Firm | 380 | 4.7% | 1 |
| 3 | Heidman Law Firm, L.L.P. | 280 | 3.5% | 1 |
| 4 | RSH Legal | 270 | 3.3% | 1 |
| 5 | Baer Law Office | 240 | 3% | 1 |
| 6 | Crary Huff, P.C. | 210 | 2.6% | 1 |
| 7 | Hupy and Abraham | 200 | 2.5% | 2 |
| 8 | Lane & Waterman LLP | 180 | 2.2% | 1 |
| 9 | Morgan & Morgan | 140 | 1.7% | 1 |
| 10 | Shie Law Office | 120 | 1.5% | 1 |
Measured markets in IA
| Metro | Status | Leader | Leader share | Demand / mo |
|---|---|---|---|---|
| Des Moines | partial | — | — | 4,300 |
| Cedar Rapids | led | RSH Legal | 22.5% | 1,200 |
| Sioux City | contested | Heidman Law Firm, L.L.P. | 24.6% | 1,140 |
| Davenport | partial | — | — | 1,000 |
| Ottumwa | partial | — | — | 440 |
State figures are roll-ups of metro-scoped measurements — they cover measured metros only, not the full state. Methodology.
From the BrandTerritory team · PlatinumProfile
Winning the search is half the fight. The other half is Google Maps.
PlatinumProfile manages Google Business Profiles for personal injury firms — 30+ law firm offices under management. Check how your firm looks on the map.
