Parker Waichman — Brand Demand Profile

390 branded searches per month · 1 measured market · 7 offices mapped. Measured from Google Ads search volume at metro scope, refreshed monthly.

Market positions

Visibility instruments

Branded search is one of four ways an injured person arrives at a firm. This index measures all four; here is what is currently measured for Parker Waichman.

All four instruments measured.
The full report tracks month-over-month movement across all four, with the competitive field alongside it. Get the full independent report →

Office locations

7 offices mapped from Google Business Profile data across measured markets. Direct Google profile links are enabled for subscriber firms.

How much branded search does Parker Waichman get?

Parker Waichman attracts 390 branded searches per month across 1 measured U.S. market — people typing the firm's name into Google rather than a generic phrase like "car accident lawyer." Its strongest position is New York, where it holds 0.5% of all injury-related search demand.

Which markets does Parker Waichman lead?

Parker Waichman does not currently lead any measured market by branded demand. Its strongest position is New York, where it holds 0.5% of injury-related search demand and ranks #14 among measured firms.

How many offices does Parker Waichman have?

Parker Waichman operates 7 mapped offices across the markets this index measures, holding an average Google rating of 4.8 stars across 1,760 reviews. Branded demand averages 56 searches per office per month.

Do AI assistants recommend Parker Waichman?

Asked which injury lawyer to call in Parker Waichman's market, none of the 4 assistants tested named the firm. That is a measured result rather than missing data — the market was queried and this firm did not appear in the answer.

Is Parker Waichman's website ready for AI search?

Parker Waichman's website scores 75 out of 100 (grade C) for machine readability, measured across six lenses including answer-engine readiness (60), structured data (86) and technical health. Across the personal injury firms measured in this index, no firm has yet scored an A.

How big is Parker Waichman in its market?

Parker Waichman holds 0.5% of all injury-related search demand in New York, ranking #14 among the firms measured there. Share is measured from Google Ads search volume at metro scope, refreshed monthly.

Is Parker Waichman's market growing or shrinking?

Injury-related search demand in New York totaled 1,456,150 searches over the trailing 12 months — about 121,346 per month. Comparing the most recent six months against the six before, demand is growing (+22%). Measured across 17 generic injury search terms from Google Ads volume at metro scope, refreshed monthly.

How many car crashes happen in New York each year?

Federal crash data recorded 985 fatal crashes in the New York market in 2024 (NHTSA FARS — a full census, not a sample). Police-reported crashes of all severities — injury crashes and fender benders included — are estimated at roughly 190,938 per year, modeled from the market’s rural/urban crash mix and national severity ratios (NHTSA CRSS). Set against measured injury search demand, that is about 2,501 injury-lawyer searches per 1,000 crashes. How this market compares with every other measured market: the crash-demand study.

Is Parker Waichman a good law firm?

This index measures visibility, not legal outcomes — here is what the measured signals show. Parker Waichman holds an average 4.8-star Google rating across 1,760 client reviews. 390 people search for the firm by name each month. For case-specific questions, speak with the firm directly — this page is not legal advice.

How do I contact Parker Waichman?

Parker Waichman operates 7 offices; street addresses are listed in the office table above. The fastest route is the firm's own website — go to Parker Waichman's official site →. Fee structures are not measured by this index; confirm terms directly with the firm.

Trend shows direction versus the prior quarter; subscribers see the magnitude, the 12-month curve, and every rival's trajectory.

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Parker Waichman is indexed editorially among 1435 measured firms. Firm website: www.yourlawyer.com. Figures are Google Keyword Planner bands, not exact counts. Methodology. Inclusion can be purchased; results cannot — no firm can pay to change a number on this page.