McDonald Law Firm — Brand Demand Profile
290 branded searches per month · 2 measured markets · 5 offices mapped. Measured from Google Ads search volume at metro scope, refreshed monthly.
Market positions
| Market | Branded / mo | Trend | Share | Rank | Google rating |
|---|---|---|---|---|---|
| Richmond, VA ★ 4.7 · 1,103 reviews |
280 | — | 3.8% | #7 | ★ 4.7 · 1,103 reviews |
| Dallas, TX — |
10 | — | 0% | — | — |
No competitor ads were observed on searches for “McDonald Law Firm” on the last scan. This name is monitored continuously — the week an advertiser appears on it, Brand Defense subscribers know.
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Branded search is one of four ways an injured person arrives at a firm. This index measures all four; here is what is currently measured for McDonald Law Firm.
| Branded search demand | Measured monthly from Google Ads across 2 markets. | Measured |
| AI citations | 0 of 4 assistants name this firm when asked which injury lawyer to call in its markets. Measured, not missing. | Measured |
| AI readiness | D · 62/100 — how readable this firm's website is to AI answer engines, scored across six lenses. Answer-engine readiness 49, structured data 100. | Measured |
| Local presence | No data. Google Business Profile completeness and local pack position have not been audited. | Not measured |
3 of the four instruments are measured for McDonald Law Firm.
A firm can own its market by name and still go unnamed when someone asks an AI assistant to recommend a lawyer, run a website answer engines cannot read, or go missing when Google picks the three firms for the local pack. The Scoreboard measures all four instruments — branded demand, AI citations, AI readiness, and local presence — and shows you which one is costing you cases.
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Office locations
5 offices mapped from Google Business Profile data across measured markets. Direct Google profile links are enabled for subscriber firms.
| Office | Address | Google rating |
|---|---|---|
| Geoff McDonald & Associates PC | 8720 Stony Point Pkwy Ste 250, Richmond, VA 23235 | ★ 4.7 (1,070) |
| McDonald, Sutton & DuVal, P.L.C. | 5516 Falmouth St #108, Richmond, VA 23230 | ★ 4.4 (33) |
| STEPHEN J. MCDONALD | 4951 Lake Brook Dr #100, Glen Allen, VA 23060 | — |
| Mcdonald Group | 2118 Irving Blvd #4890, Dallas, TX 75207 | — |
| Christopher J. "Chris" McDonald | 200 S 10th St Suite 1600, Richmond, VA 23219 | — |
How much branded search does McDonald Law Firm get?
McDonald Law Firm attracts 290 branded searches per month across 2 measured U.S. markets — people typing the firm's name into Google rather than a generic phrase like "car accident lawyer." Its strongest position is Richmond, where it holds 3.8% of all injury-related search demand.
Which markets does McDonald Law Firm lead?
McDonald Law Firm does not currently lead any measured market by branded demand. Its strongest position is Richmond, where it holds 3.8% of injury-related search demand and ranks #7 among measured firms.
How many offices does McDonald Law Firm have?
McDonald Law Firm operates 5 mapped offices across the markets this index measures, holding an average Google rating of 4.7 stars across 1,103 reviews. Branded demand averages 58 searches per office per month.
Do AI assistants recommend McDonald Law Firm?
Asked which injury lawyer to call in McDonald Law Firm's markets, none of the 4 assistants tested named the firm. That is a measured result rather than missing data — the market was queried and this firm did not appear in the answer.
Is McDonald Law Firm's website ready for AI search?
McDonald Law Firm's website scores 62 out of 100 (grade D) for machine readability, measured across six lenses including answer-engine readiness (49), structured data (100) and technical health. Across the personal injury firms measured in this index, no firm has yet scored an A.
How big is McDonald Law Firm in its market?
McDonald Law Firm holds 3.8% of all injury-related search demand in Richmond, ranking #7 among the firms measured there. Share is measured from Google Ads search volume at metro scope, refreshed monthly.
Is McDonald Law Firm's market growing or shrinking?
Injury-related search demand in Richmond totaled 79,140 searches over the trailing 12 months — about 6,595 per month. Comparing the most recent six months against the six before, demand is contracting (-28%). Measured across 17 generic injury search terms from Google Ads volume at metro scope, refreshed monthly.
How many car crashes happen in Richmond each year?
Federal crash data recorded 227 fatal crashes in the Richmond market in 2024 (NHTSA FARS — a full census, not a sample). Police-reported crashes of all severities — injury crashes and fender benders included — are estimated at roughly 34,974 per year, modeled from the market’s rural/urban crash mix and national severity ratios (NHTSA CRSS). Set against measured injury search demand, that is about 699 injury-lawyer searches per 1,000 crashes. How this market compares with every other measured market: the crash-demand study.
Is McDonald Law Firm a good law firm?
This index measures visibility, not legal outcomes — here is what the measured signals show. McDonald Law Firm holds an average 4.7-star Google rating across 1,103 client reviews. 290 people search for the firm by name each month. For case-specific questions, speak with the firm directly — this page is not legal advice.
How do I contact McDonald Law Firm?
McDonald Law Firm operates 5 offices; street addresses are listed in the office table above. The fastest route is the firm's own website — go to McDonald Law Firm's official site →. Fee structures are not measured by this index; confirm terms directly with the firm.
Trend shows direction versus the prior quarter; subscribers see the magnitude, the 12-month curve, and every rival's trajectory.
McDonald Law Firm is indexed editorially among 1435 measured firms. Firm website: mcdonaldlawfirm.com. Figures are Google Keyword Planner bands, not exact counts. Methodology. Inclusion can be purchased; results cannot — no firm can pay to change a number on this page.
PlatinumProfile manages Google Business Profiles for personal injury firms — 30+ law firm offices under management. Check how your firm looks on the map.
