Lackey Law Firm — Brand Demand Profile
1,930 branded searches per month · 1 measured market · leads 1 · 1 offices mapped. Measured from Google Ads search volume at metro scope, refreshed monthly.
Market positions
| Market | Branded / mo | Trend | Share | Rank | Google rating |
|---|---|---|---|---|---|
| Huntsville, AL leads this market · ★ 4.7 · 61 reviews |
1,930 | – | 25.3% | #1 | leads this market · ★ 4.7 · 61 reviews |
No competitor ads were observed on searches for “Lackey Law Firm” on the last scan. This name is monitored continuously — the week an advertiser appears on it, Brand Defense subscribers know.
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Branded search is one of four ways an injured person arrives at a firm. This index measures all four; here is what is currently measured for Lackey Law Firm.
| Branded search demand | Measured monthly from Google Ads across 1 market. | Measured |
| AI citations | 0 of 4 assistants name this firm when asked which injury lawyer to call in its market. Measured, not missing. | Measured |
| AI readiness | No data. This firm's website has not been audited for machine readability. | Not measured |
| Local presence | No data. Google Business Profile completeness and local pack position have not been audited. | Not measured |
2 of the four instruments are measured for Lackey Law Firm.
A firm can own its market by name and still go unnamed when someone asks an AI assistant to recommend a lawyer, run a website answer engines cannot read, or go missing when Google picks the three firms for the local pack. The Scoreboard measures all four instruments — branded demand, AI citations, AI readiness, and local presence — and shows you which one is costing you cases.
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Office locations
1 office mapped from Google Business Profile data across measured markets. Direct Google profile links are enabled for subscriber firms.
| Office | Address | Google rating |
|---|---|---|
| The Lackey Law Firm | 1111 Wayne Rd NW Ste 7, Huntsville, AL 35806 | ★ 4.7 (61) |
Head-to-head comparisons
How Lackey Law Firm compares with the other leading firms in its measured market — branded search demand and AI recommendations, side by side.
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How much branded search does Lackey Law Firm get?
Lackey Law Firm attracts 1,930 branded searches per month across 1 measured U.S. market — people typing the firm's name into Google rather than a generic phrase like "car accident lawyer." Its strongest position is Huntsville, where it holds 25.3% of all injury-related search demand.
Which markets does Lackey Law Firm lead?
Lackey Law Firm leads 1 measured market: Huntsville (25.3%).
How many offices does Lackey Law Firm have?
Lackey Law Firm operates 1 mapped office across the markets this index measures, holding an average Google rating of 4.7 stars across 61 reviews. Branded demand averages 1,930 searches per office per month.
Do AI assistants recommend Lackey Law Firm?
Asked which injury lawyer to call in Lackey Law Firm's market, none of the 4 assistants tested named the firm. That is a measured result rather than missing data — the market was queried and this firm did not appear in the answer.
How big is Lackey Law Firm in its market?
Lackey Law Firm holds 25.3% of all injury-related search demand in Huntsville, ranking #1 among the firms measured there. Share is measured from Google Ads search volume at metro scope, refreshed monthly.
Is Lackey Law Firm's market growing or shrinking?
Injury-related search demand in Huntsville totaled 70,210 searches over the trailing 12 months — about 5,851 per month. Comparing the most recent six months against the six before, demand is growing (+36%). Measured across 17 generic injury search terms from Google Ads volume at metro scope, refreshed monthly.
How many car crashes happen in Huntsville each year?
Federal crash data recorded 189 fatal crashes in the Huntsville market in 2024 (NHTSA FARS — a full census, not a sample). Police-reported crashes of all severities — injury crashes and fender benders included — are estimated at roughly 27,789 per year, modeled from the market’s rural/urban crash mix and national severity ratios (NHTSA CRSS). Set against measured injury search demand, that is about 777 injury-lawyer searches per 1,000 crashes. How this market compares with every other measured market: the crash-demand study.
Is Lackey Law Firm a good law firm?
This index measures visibility, not legal outcomes — here is what the measured signals show. Lackey Law Firm holds an average 4.7-star Google rating across 61 client reviews. 1,930 people search for the firm by name each month. For case-specific questions, speak with the firm directly — this page is not legal advice.
How do I contact Lackey Law Firm?
Lackey Law Firm operates 1 office; street addresses are listed in the office table above. The fastest route is the firm's own website — go to Lackey Law Firm's official site →. Fee structures are not measured by this index; confirm terms directly with the firm.
Trend shows direction versus the prior quarter; subscribers see the magnitude, the 12-month curve, and every rival's trajectory.
Lackey Law Firm is indexed editorially among 1618 measured firms. Figures are Google Keyword Planner bands, not exact counts. Methodology. Inclusion can be purchased; results cannot — no firm can pay to change a number on this page.
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