Joe Bornstein Law — Brand Demand Profile
300 branded searches per month · 2 measured markets · leads 1 · 1 offices mapped. Measured from Google Ads search volume at metro scope, refreshed monthly.
Market positions
| Market | Branded / mo | Trend | Share | Rank | Google rating |
|---|---|---|---|---|---|
| Portland, ME leads this market |
240 | — | 19.2% | #1 | leads this market |
| Bangor, ME — |
60 | — | 12.2% | #1 | — |
No competitor ads were observed on searches for “Joe Bornstein Law” on the last scan. This name is monitored continuously — the week an advertiser appears on it, Brand Defense subscribers know.
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Branded search is one of four ways an injured person arrives at a firm. This index measures all four; here is what is currently measured for Joe Bornstein Law.
| Branded search demand | Measured monthly from Google Ads across 2 markets. | Measured |
| AI citations | 4 of 4 assistants name this firm when asked which injury lawyer to call in its markets. | Measured |
| AI readiness | C · 79/100 — how readable this firm's website is to AI answer engines, scored across six lenses. Answer-engine readiness 75, structured data 86. | Measured |
| Local presence | No data. Google Business Profile completeness and local pack position have not been audited. | Not measured |
3 of the four instruments are measured for Joe Bornstein Law.
A firm can own its market by name and still go unnamed when someone asks an AI assistant to recommend a lawyer, run a website answer engines cannot read, or go missing when Google picks the three firms for the local pack. The Scoreboard measures all four instruments — branded demand, AI citations, AI readiness, and local presence — and shows you which one is costing you cases.
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Office locations
1 office mapped from Google Business Profile data across measured markets. Direct Google profile links are enabled for subscriber firms.
| Office | Address | Google rating |
|---|---|---|
| Joe Bernstein Law Offices | Milo, ME 04463 | — |
Head-to-head comparisons
How Joe Bornstein Law compares with the other leading firms in its measured markets — branded search demand and AI recommendations, side by side.
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How much branded search does Joe Bornstein Law get?
Joe Bornstein Law attracts 300 branded searches per month across 2 measured U.S. markets — people typing the firm's name into Google rather than a generic phrase like "car accident lawyer." Its strongest position is Portland, where it holds 19.2% of all injury-related search demand.
Which markets does Joe Bornstein Law lead?
Joe Bornstein Law leads 1 measured market: Portland (19.2%).
How many offices does Joe Bornstein Law have?
Joe Bornstein Law operates 1 mapped office across the markets this index measures. Branded demand averages 300 searches per office per month.
Do AI assistants recommend Joe Bornstein Law?
Asked which injury lawyer to call in Joe Bornstein Law's markets, 4 of 4 assistants named the firm. Measured monthly across ChatGPT, Perplexity, Gemini and Claude.
Is Joe Bornstein Law's website ready for AI search?
Joe Bornstein Law's website scores 79 out of 100 (grade C) for machine readability, measured across six lenses including answer-engine readiness (75), structured data (86) and technical health. Across the personal injury firms measured in this index, no firm has yet scored an A.
How big is Joe Bornstein Law in its market?
Joe Bornstein Law holds 19.2% of all injury-related search demand in Portland, ranking #1 among the firms measured there. Share is measured from Google Ads search volume at metro scope, refreshed monthly.
Is Joe Bornstein Law's market growing or shrinking?
Injury-related search demand in Portland totaled 13,550 searches over the trailing 12 months — about 1,129 per month. Comparing the most recent six months against the six before, demand is growing (+21%). Measured across 17 generic injury search terms from Google Ads volume at metro scope, refreshed monthly.
How many car crashes happen in Portland each year?
Federal crash data recorded 118 fatal crashes in the Portland market in 2024 (NHTSA FARS — a full census, not a sample). Police-reported crashes of all severities — injury crashes and fender benders included — are estimated at roughly 15,096 per year, modeled from the market’s rural/urban crash mix and national severity ratios (NHTSA CRSS). Set against measured injury search demand, that is about 294 injury-lawyer searches per 1,000 crashes. How this market compares with every other measured market: the crash-demand study.
Is Joe Bornstein Law a good law firm?
This index measures visibility, not legal outcomes — here is what the measured signals show. 300 people search for the firm by name each month, and AI assistants named it in 13 of 16 recommendation tests in September 2026. For case-specific questions, speak with the firm directly — this page is not legal advice.
How do I contact Joe Bornstein Law?
Joe Bornstein Law operates 1 office; street addresses are listed in the office table above. The fastest route is the firm's own website — go to Joe Bornstein Law's official site →. Fee structures are not measured by this index; confirm terms directly with the firm.
Trend shows direction versus the prior quarter; subscribers see the magnitude, the 12-month curve, and every rival's trajectory.
Joe Bornstein Law is indexed editorially among 1435 measured firms. Firm website: www.joebornstein.com. Figures are Google Keyword Planner bands, not exact counts. Methodology. Inclusion can be purchased; results cannot — no firm can pay to change a number on this page.
PlatinumProfile manages Google Business Profiles for personal injury firms — 30+ law firm offices under management. Check how your firm looks on the map.