Hope Law Firm — Brand Demand Profile
400 branded searches per month · 1 measured market · 2 offices mapped. Measured from Google Ads search volume at metro scope, refreshed monthly.
Market positions
| Market | Branded / mo | Trend | Share | Rank | Google rating |
|---|---|---|---|---|---|
| Des Moines, IA ★ 4.6 · 691 reviews |
400 | — | 9.3% | #1 | ★ 4.6 · 691 reviews |
No competitor ads were observed on searches for “Hope Law Firm” on the last scan. This name is monitored continuously — the week an advertiser appears on it, Brand Defense subscribers know.
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Branded search is one of four ways an injured person arrives at a firm. This index measures all four; here is what is currently measured for Hope Law Firm.
| Branded search demand | Measured monthly from Google Ads across 1 market. | Measured |
| AI citations | 3 of 4 assistants name this firm when asked which injury lawyer to call in its market. | Measured |
| AI readiness | C · 73/100 — how readable this firm's website is to AI answer engines, scored across six lenses. Answer-engine readiness 59, structured data 90. | Measured |
| Local presence | No data. Google Business Profile completeness and local pack position have not been audited. | Not measured |
3 of the four instruments are measured for Hope Law Firm.
A firm can own its market by name and still go unnamed when someone asks an AI assistant to recommend a lawyer, run a website answer engines cannot read, or go missing when Google picks the three firms for the local pack. The Scoreboard measures all four instruments — branded demand, AI citations, AI readiness, and local presence — and shows you which one is costing you cases.
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Office locations
2 offices mapped from Google Business Profile data across measured markets. Direct Google profile links are enabled for subscriber firms.
| Office | Address | Google rating |
|---|---|---|
| Hope Law Firm | 5022 Grand Ridge Dr Suite 200, West Des Moines, IA 50265 | ★ 4.6 (689) |
| Hope Law Firm PLC | 207 NE Delaware Ave, Ankeny, IA 50021 | ★ 3 (2) |
Head-to-head comparisons
How Hope Law Firm compares with the other leading firms in its measured market — branded search demand and AI recommendations, side by side.
Hope Law Firm vs McCormick Law Firm →
Hope Law Firm vs Baer Law Office →
Hope Law Firm vs Morgan & Morgan →
How much branded search does Hope Law Firm get?
Hope Law Firm attracts 400 branded searches per month across 1 measured U.S. market — people typing the firm's name into Google rather than a generic phrase like "car accident lawyer." Its strongest position is Des Moines, where it holds 9.3% of all injury-related search demand.
Which markets does Hope Law Firm lead?
Hope Law Firm does not currently lead any measured market by branded demand. Its strongest position is Des Moines, where it holds 9.3% of injury-related search demand and ranks #1 among measured firms.
How many offices does Hope Law Firm have?
Hope Law Firm operates 2 mapped offices across the markets this index measures, holding an average Google rating of 4.6 stars across 691 reviews. Branded demand averages 200 searches per office per month.
Do AI assistants recommend Hope Law Firm?
Asked which injury lawyer to call in Hope Law Firm's market, 3 of 4 assistants named the firm. Measured monthly across ChatGPT, Perplexity, Gemini and Claude.
Is Hope Law Firm's website ready for AI search?
Hope Law Firm's website scores 73 out of 100 (grade C) for machine readability, measured across six lenses including answer-engine readiness (59), structured data (90) and technical health. Across the personal injury firms measured in this index, no firm has yet scored an A.
How big is Hope Law Firm in its market?
Hope Law Firm holds 9.3% of all injury-related search demand in Des Moines, ranking #1 among the firms measured there. Share is measured from Google Ads search volume at metro scope, refreshed monthly.
Is Hope Law Firm's market growing or shrinking?
Injury-related search demand in Des Moines totaled 59,940 searches over the trailing 12 months — about 4,995 per month. Comparing the most recent six months against the six before, demand is contracting (-61%). Measured across 17 generic injury search terms from Google Ads volume at metro scope, refreshed monthly.
How many car crashes happen in Des Moines each year?
Federal crash data recorded 109 fatal crashes in the Des Moines market in 2024 (NHTSA FARS — a full census, not a sample). Police-reported crashes of all severities — injury crashes and fender benders included — are estimated at roughly 15,671 per year, modeled from the market’s rural/urban crash mix and national severity ratios (NHTSA CRSS). Set against measured injury search demand, that is about 1,458 injury-lawyer searches per 1,000 crashes. How this market compares with every other measured market: the crash-demand study.
Is Hope Law Firm a good law firm?
This index measures visibility, not legal outcomes — here is what the measured signals show. Hope Law Firm holds an average 4.6-star Google rating across 691 client reviews. 400 people search for the firm by name each month, and AI assistants named it in 5 of 16 recommendation tests in September 2026. For case-specific questions, speak with the firm directly — this page is not legal advice.
How do I contact Hope Law Firm?
Hope Law Firm operates 2 offices; street addresses are listed in the office table above. The fastest route is the firm's own website — go to Hope Law Firm's official site →. Fee structures are not measured by this index; confirm terms directly with the firm.
Trend shows direction versus the prior quarter; subscribers see the magnitude, the 12-month curve, and every rival's trajectory.
Hope Law Firm is indexed editorially among 1435 measured firms. Firm website: www.hopelawfirm.com. Figures are Google Keyword Planner bands, not exact counts. Methodology. Inclusion can be purchased; results cannot — no firm can pay to change a number on this page.
PlatinumProfile manages Google Business Profiles for personal injury firms — 30+ law firm offices under management. Check how your firm looks on the map.