Benton — Brand Demand Profile

70 branded searches per month · 1 measured market · 14 offices mapped. Measured from Google Ads search volume at metro scope, refreshed monthly.

Market positions

Visibility instruments

Branded search is one of four ways an injured person arrives at a firm. This index measures all four; here is what is currently measured for Benton.

3 of the four instruments are measured for Benton.
A firm can own its market by name and still go unnamed when someone asks an AI assistant to recommend a lawyer, run a website answer engines cannot read, or go missing when Google picks the three firms for the local pack. The Scoreboard measures all four instruments — branded demand, AI citations, AI readiness, and local presence — and shows you which one is costing you cases. Measure what's missing — $499/mo → See a sample report

Office locations

14 offices mapped from Google Business Profile data across measured markets. Direct Google profile links are enabled for subscriber firms.

How much branded search does Benton get?

Benton attracts 70 branded searches per month across 1 measured U.S. market — people typing the firm's name into Google rather than a generic phrase like "car accident lawyer." Its strongest position is Dallas, where it holds 0.2% of all injury-related search demand.

Which markets does Benton lead?

Benton does not currently lead any measured market by branded demand. Its strongest position is Dallas, where it holds 0.2% of injury-related search demand.

How many offices does Benton have?

Benton operates 14 mapped offices across the markets this index measures, holding an average Google rating of 4.1 stars across 776 reviews. Branded demand averages 5 searches per office per month.

Do AI assistants recommend Benton?

Asked which injury lawyer to call in Benton's market, none of the 4 assistants tested named the firm. That is a measured result rather than missing data — the market was queried and this firm did not appear in the answer.

Is Benton's website ready for AI search?

Benton's website scores 67 out of 100 (grade D) for machine readability, measured across six lenses including answer-engine readiness (52), structured data (70) and technical health. Across the personal injury firms measured in this index, no firm has yet scored an A.

How big is Benton in its market?

Benton holds 0.2% of all injury-related search demand in Dallas. Share is measured from Google Ads search volume at metro scope, refreshed monthly.

Is Benton's market growing or shrinking?

Injury-related search demand in Dallas totaled 375,060 searches over the trailing 12 months — about 31,255 per month. Comparing the most recent six months against the six before, demand is stable. Measured across 17 generic injury search terms from Google Ads volume at metro scope, refreshed monthly.

How many car crashes happen in Dallas each year?

Federal crash data recorded 963 fatal crashes in the Dallas market in 2024 (NHTSA FARS — a full census, not a sample). Police-reported crashes of all severities — injury crashes and fender benders included — are estimated at roughly 169,118 per year, modeled from the market’s rural/urban crash mix and national severity ratios (NHTSA CRSS). Set against measured injury search demand, that is about 715 injury-lawyer searches per 1,000 crashes. How this market compares with every other measured market: the crash-demand study.

Is Benton a good law firm?

This index measures visibility, not legal outcomes — here is what the measured signals show. Benton holds an average 4.1-star Google rating across 776 client reviews. 70 people search for the firm by name each month. For case-specific questions, speak with the firm directly — this page is not legal advice.

How do I contact Benton?

Benton operates 14 offices; street addresses are listed in the office table above. The fastest route is the firm's own website — go to Benton's official site →. Fee structures are not measured by this index; confirm terms directly with the firm.

Trend shows direction versus the prior quarter; subscribers see the magnitude, the 12-month curve, and every rival's trajectory.

Benton is indexed editorially among 1435 measured firms. Firm website: www.bentonluxuryliving.com. Figures are Google Keyword Planner bands, not exact counts. Methodology. Inclusion can be purchased; results cannot — no firm can pay to change a number on this page.