Frank Azar vs Singleton Schreiber
Head-to-head across 1 shared market (Cheyenne, WY) — branded search demand, market rank, and which firm AI assistants actually recommend. Measured from Google Ads search volume at metro scope, refreshed monthly.
Which firm gets more branded searches?
Frank Azar attracts more branded search demand — 110 vs 40 branded searches per month across the shared market. Branded searches are people typing the firm's name into Google rather than a generic phrase like "car accident lawyer."
| Market | Frank Azar /mo | Singleton Schreiber /mo | Share of demand |
|---|---|---|---|
| Cheyenne, WY | 110 #1 | 40 #5 | 4.3% · 1.6% |
Which firm do AI assistants recommend?
When AI assistants (ChatGPT, Perplexity, Gemini and Claude) were asked to recommend an injury lawyer in Cheyenne, WY this month, Frank Azar was named in 7 of 16 tested prompts, versus 0 for Singleton Schreiber.
| AI recommendation instrument | Frank Azar | Singleton Schreiber |
|---|---|---|
| Named when AI assistants are asked to recommend an injury lawyer (November 2026) | 7 of 16 | 0 of 16 |
Branded search dominance and AI recommendations do not always agree. A firm can lead the search box and still go unnamed when someone asks an AI assistant which lawyer to call. Brand Defense tracks both, monthly — plus every advertiser detected bidding on each firm's name. Measure what's missing — $499/mo →
Firm profiles
Frank Azar — full Brand Demand Profile →
Singleton Schreiber — full Brand Demand Profile →
PlatinumProfile manages Google Business Profiles for personal injury firms — 30+ law firm offices under management. Check how your firm looks on the map.